Do you have advice for anyone looking to become a Counter Manager at Liz Earle?
“For a Counter Manager, a positive mental attitude and a ‘lead by example’ approach is essential. You need to have a clear view of what you are aiming to achieve and to ensure you meet this, you need to be creative, organised and concise.
Your Customer Advisors look up to you for feedback on service, development, product knowledge and guidance on a daily basis, so there are plenty of opportunities to release your inner coach! You will also need to have good people skills overall as your reach within the business goes beyond the walls of your store. There are number of teams within the wider business that help you make a success of your counters, which means communication is essential as it enables you all to work as One Team in Precious Recipe style.”
What do you love about your job at Liz Earle, and what are your favourite benefits?
“I am so passionate about Liz Earle and skincare. I honestly find the loyalty of our Liz Earle customers so inspiring, but I’d have to say that the favourite part of my job is introducing the products and the brand to new customers.
From personal experience, I can confidently vouch that my skin has never felt so good. The brand philosophy and values make us really special, a brand you can be proud to work for, and I am always on a personal mission to ensure every customer feels the way I did when I tried the products for the first time.
In terms of benefits, I felt the first week on the Isle of Wight for our induction was an amazing opportunity to learn about the brand, to meet the teams and see behind the scenes at The Green House, our headquarters. That said, our monthly product allocation is also incredibly generous – life wouldn’t be the same without Cleanse & Polish™!”
On the subject of the Precious Recipe, how does it come to alive day to day?
“We Care More – Keeping this in mind encourages the team to deliver the best first class service to our customers. First impressions count as we are at the forefront of the company, so we must set a good example.
One Team – In addition to working cross-functionally with the wider business (as mentioned before), tasks are also always shared equally in store. You can also always look to the team at the Head Office for guidance to help drive business forward – i.e. event planning, extra staffing and training.
We Never Settle – The quality of our ingredients, the level of service and the in-depth knowledge of our advisors is the foundation of why our company is one of the fastest growing skincare brands in the UK. Wherever you go in the UK and visit Liz Earle, you can guarantee you will be given the same professional and friendly service throughout.”