Watercolour flower illustration

Scent School with Lorna McKay

Posted by Liz Earle Beauty Co. September 10, 2016 | 2 min read

To celebrate the launch of our latest fine fragrance, Botanical Essence™ No.9, we asked industry expert and co-founder of The Perfume Society, Lorna McKay to share her top tips for long-lasting fragrance.

Lorna’s top tips

  • When spritzing onto your wrists don’t be tempted to rub them together afterwards – this stops the scent from developing naturally and you won’t get the best smell from your perfume.
  • Aside from your skin, your hair is also a great vessel for carrying fragrance. Mist onto clean hair before brushing through to disperse the fragrance more evenly and subtly.
  • The area just below your ears is considered a ‘pulse point’. This means the veins are closest to the skin and therefore generate more heat, strengthening your scent – applying your fragrance to these points will give you more immediate results.
  • Enhance the power of your perfume by spritzing across your collarbone, décolletage, shoulders and back. The dip in the bone structure allows the fragrance to settle. Also if you wear strappy tops or low necklines then there is a larger surface area for the fragrance to radiate from. In summer, try a spritz behind the knees so you can enjoy wafts of fragrance as you walk along.


How much should I wear?

Your ‘scent circle’ should be your arms’ length, and only when people come into your circle should they smell your perfume. If you’re unsure about whether you tend to ‘overdo’ your fragrance, ask a friend.


Did you know…

Fragrance lasts longer on oily skin than on dry. Try applying a fragrance-free body moisturiser before spritzing on your fragrance to help the scent last even longer.

We’d love to hear what tricks you use to make your fragrance last longer – tell us more in the comments below, or tweet us @lizearle!

The Liz Earle Beauty Team  x