Meet Caroline Archer

Brand Ambassador

Passionate about helping our customers discover the perfect Liz Earle products for their specific needs, our Brand Ambassador Caroline has been part of the Liz Earle family since 1999.

Caroline Archer - Brand Ambassador

In over a decade and a half with the brand, Caroline has worked in various parts of the company, including our education and events teams – so it’s no surprise that she lives and breathes our naturally active philosophy.

These days, Caroline’s role as Brand Ambassador sees her making regular appearances on QVC where she presents our specialist shopping shows, or hosting customer events where her passion for our products never fails to amaze and delight her audience.

Wherever she is, Caroline’s mission reflects the very essence of our company; she’s a caring ambassador, who genuinely enjoys listening to and helping customers feel confident and happy in their own skin.


"I joined the Liz Earle family in our third year. Having been involved at first hand as we’ve grown, I’ve been captivated by both our passion for getting it right, and for our inspiring customers. I'm proud to be one our ambassadors, to spread the word, and I feel such a buzz from our customers every day - whether in store on air or through social media. I've never experienced loyalty like that of a Liz Earle customer. It is a very special relationship."

Caroline Archer, Brand Ambassador