Approachable, natural-looking beauty is our priority and our aim is to help women feel confident about how they look – helping our customers achieve natural, beautiful-looking skin, simply and without fuss every day.

Liz Earle Colour is the natural next step for us - the finishing touch. It's make up that really performs, it works in harmony with and delivers the same dependable results as Liz Earle Naturally Active Skincare and always looks natural, enhancing rather than masking the skin whatever your age, skin tone, skin type or stage of life.
Liz Earle MBE

The story of Liz Earle Colour

Over the past 17 years, our customers have been asking us to create a make up range that delivers the same outstanding results as our skincare. As a trusted beauty expert, Liz has over 20 years of experience working with leading international make up artists for TV and photo shoots, while our co-founders Liz and Kim both share a personal passion for natural-looking make up at home and at work.

Throughout the development of Liz Earle Colour, we have combined our skincare heritage with the expertise of a specially chosen team of make up professionals. This has helped us to ensure that the products we launch are just right and that our customers get the very best advice and education, too.

Make up made easy

Our new high-performance make up essentials are everything a woman would want and need: make up that really performs for all ages, skin types and tones, while working in harmony with our Liz Earle Naturally Active Skincare. We took our first step into colour with the launch of Sheer Skin Tint in 2011. So many of you have told us that you love this product, which has already scooped two awards, and we are now excited to bring you a brand new, carefully edited line-up from Liz Earle Colour.

Our capsule collection

Liz Earle Colour is a capsule collection which includes all-time favourites and can't live without heroes. Each product is effortless to choose and easy to wear – it really is make up made easy.

Explore our range by selecting a product below.

Our capsule collection Eye Pencil Sheer Skin Tint SPF15 Lash Definition Smudgeproof Mascara Lash Definition Smudgeproof Mascara Sheer Lip Gloss Perfect Fix Concealer Natural Glow Bronzer Healthy Glow Cream Blush Natural Finish Loose Powder Healthy Glow Powder Blush Precision Brush Light Reflecting Concealer Powder Brush
Jane Bradley, our Make up Artist

Jane Bradley our Make up Artist

Jane Bradley has been working as a make up artist in the fashion, music and celebrity worlds for almost 20 years. Jane's strong desire to educate women and make them feel confident about their make up fits perfectly with our passion for approachable beauty.