Are you passionate about beauty and skincare? Have you got previous Counter Management experience looking after a high-profile counter?

Here’s your opportunity to become part of a great British brand. Liz Earle has a long tradition in providing the finest quality, award-winning botanical beauty products, combined with world class customer service. Our Precious RecipeWe Care More, We Never Settle, We Are One Team − is the guiding principle behind our success, illustrating our commitment to our customers, staff and stakeholders alike.

As a Liz Earle Counter Manager and ambassador in Boots your role will be to be to lead, manage and develop the team, ensuring that all our customers enjoy an unforgettable experience and first class service, offering them accurate product information and skincare advice.

As an experienced and commercially-driven Counter Manager you will take ownership and accountability for the counter. This will include management, development and leadership of a team of Customer Advisors, as well as responsibility for driving financial performance along with recruiting a customer base and building on loyalty. You will be pivotal in promoting the Liz Earle brand and all things naturally active by ensuring a fantastic customer journey throughout. This will include using your detailed product knowledge and skincare expertise to answer any customer queries, educating the customer about skincare routines and helping to select suitable products. You will also be responsible for ensuring high standards of product presentation and counter cleanliness at all times, as well as maintaining adequate stock levels.

If you would like to join our team and be part of this exciting venture, and are passionate about great skincare and offering fantastic customer service, we would love to hear from you.

To be successful in this role you will have previous management experience in a premium beauty retail brand. You will also have a genuine interest or background in skincare and beauty therapy. You are used to working in a highly-targeted environment, analysing and reporting on performance data along with driving traffic and sales to the counter.

Your communication skills will be superb and you will have the natural ability to build relationships with various stakeholders, be that customers, colleagues or store staff. A proven track record in driving commercial success is pivotal along with a proactive and positive approach. Your approach will be calm and friendly, even when under pressure. As a manager your agenda will be that of coaching, motivating and enabling staff to realise their full potential.


In return, you will receive an excellent salary and benefits package which includes:

  • Full retail and product training on our beautiful home on the Isle of Wight
  • 33 days holiday, pro rata
  • Long service additional holiday award
  • 3% Contributory Pension scheme
  • Generous Monthly Product Allowance
  • Personal Product Discount Scheme of 75%
  • Friends and Family Discount Scheme
  • Profit Share Scheme
  • 2x Salary Life Assurance



Please note - due to the high volume of applications that we receive for our roles, we are unable to personally reply to all applications and only successful candidates will be contacted. Please do feel free to apply again in the future if you see something else you are interested in.

Liz Earle Beauty Co. is an equal opportunities employer.